Event Playbook

Your Guide to Every Event

Everything you need to know to run a great Store Visit, Poker PK, or Weekend Event — all in one place.

01
Store Visits
Kitchen department workspace Kitchen remodels department

What to Expect

Store visits are a key touchpoint for connecting with associates face-to-face. Follow these steps to make each visit count.

  • 1A flyer/card of the specific topic will be sent directly to your home. You will leave this behind at the store after your visit.
  • 2The master schedulers will put these visits on your calendars when you are in the area.
  • 3Go to the kitchen department to discuss the topic with the kitchen designer. If there is no one there or they are unavailable, leave the card/flyer on their desk.
  • 4If you are comfortable, take 1 or 2 photos of yourself with the associate, of the associate with the handout, or of the handout left on the desk.
  • 5After you are finished, fill out the form in JWD. Include any photos and/or comments from the kitchen designer.
02
Poker PK's

How It Works

Poker PK's are fast-paced events designed to energize the team and reward engagement.

  • 1A table will be set up for you, usually toward the back of the store in an aisle.
  • 2Set out your presentation folder. This will be your discussion tool.
  • 3You will have about 10–15 minutes for each round to highlight Precision Countertops and the services we provide. The associates are from ALL departments and will have questions.
  • 4Take a few photos of the area. If you're comfortable, include a photo of yourself at the table.
  • 5After you're finished, fill out the form in JWD and include your photos.
Poker PK event Poker PK setup
03
Weekend Events
Weekend event at Home Depot

Planning the Day

Weekend events take place on a Saturday, usually in the morning beginning at 9:00 AM and ending around 2:00 PM. This is a customer-driven event in the parking lot to drive awareness of Home Depot's various services.

  • 1Pick up items from the shop: Precision tablecloth, canopy, and swag items.
  • 2Provide snacks — cookies, chips, candy, or something similar to draw foot traffic. These can be expensed.
  • 3Plan to arrive at the store 15–20 minutes before the event starts. Do not go straight to the parking lot — head inside first.
  • 4Check in at the kitchen department and let them know you are there for the event.
  • 5Grab a few samples of each product and any brochures they may have.
  • 6Head outside to the parking lot area and find the table and canopy the store has set up. Set up in this order:
    1. Lay out the Precision tablecloth.
    2. Arrange the material samples prominently so customers can touch and handle them.
    3. Set out brochures and literature.
    4. Place giveaway items on the table — pens, flashlights, tape measures, etc.
    5. Set out your snacks. A small snack spread helps draw people over and keeps the table approachable.

    You should be fully set up and ready before 9:00 AM.

Running the Event

  • 1Keep conversations simple and friendly. Most customers are interested in how the process works.
  • 2Key points to cover:
    • Precision Countertops is the exclusive countertop fabricator and installer for this Home Depot location.
    • The process starts right here in the store — customers can meet with a Kitchen Designer inside to look at options and get a quote.
    • After they choose their material and get measured, Precision handles fabrication and professional installation.
    • Walk them through the materials on the table — let them pick things up, feel the weight, and ask questions.
  • 3If a customer asks about specific pricing, do not try to quote them on the spot. Simply say: "Great question — the designers inside can walk you through pricing based on your exact project."
  • 4When you're ready to wrap up, return all materials back to the kitchen department. Pack up the tablecloth and any leftover swag.
  • 5Fill out the form in JWD and include your photos.
  • 6Send the tablecloth back to Wilsonville on the truck.